Why Your Business Requires Mobile Application?
By the end of 2015, there were roughly 3 billion Android users around the world. By the same time, there were roughly 750 million iOS users in the calculation.
Currently there are 7.046 billion people in the world. Dependency on the mobile devices has become an integral part of our life. In this Growing technology, Mobile applications have added to the ascent of mobile devices and tablets highly, and numerous organizations are demonstrating more enthusiasm by adding mobile applications to serve their customers faster.
Nowadays you’ll see that numerous small organizations you interact with in your ordinary life have their own committed mobile application — be it the corner café or the excellence spa down the road. The best thing about the mobile channel is that it gives companies the potential to engage with their customers in real-time, by location and complete with profile information.
If you’re not sure why you should have a mobile app for your business, these points would strongly help you in deciding.
Be In Reach to your customers 24×7
Statistics shows that the average American spends more than 3 hours a day on their mobile devices. They use only a couple of major applications to keep them busy. Customer download the apps that are mostly needed by them on regular basis. Being available for the customer through the mobile app can be really beneficial for your business. Customers can browse your app in just a click and purchase products/services even when you are closed. This increases your sales and is a good source for a repeat business.
Your promote your business easily
A standout amongst the most well-known intends to promote your products is offering great discounts by coupons. Mobile apps keep users intact with new offerings and product launches. Products that are very beneficial and most required in day to day life. If they are notified on their mobile device with a coupon from your store when strolling by, you’d improve the probability of providing so as to have them visit an auspicious reason. Through push notifications, you’re building immediate interaction, and can undoubtedly remind clients about your items/services at whatever point it bodes well.
Create strong relation by offering loyalty program
If you wish to grow your business through your business app, you must consider offering loyalty bonus to your current customers. Offering reward points on every purchase or referring friends will not only grow your sales but will keep your customers engaged. Your business app should be more of a social app than the sales app.
Become a brand
If you sell your products or services online, a mobile app may be an asset to your business. A mobile app can greatly contribute to your brand awareness. It’s your app that defines your reputation and takes you a step ahead to become a brand. If your customers are talking about your products/services, that means you are becoming a brand and so your sales would automatically rise. Your mobile app should be neat, professional and easy for the customers to make you a brand.
Dominate the competition
The market is full of competition. To fetch more customers, it is required to dominate the market first. Offering great discounts, reward points, special prices etc. would help you in engaging more customers to your app than to your competitor. It is very important to stand out from the competition and mobile app is a great way to do so.
Customer feedback matters
If you want to grow your business, then customer’s feedback is very important. Mobile apps help your customers to give real feedback about your products/services. A good customer service matters a lot for any growing company and so offer the best shipping, return and exchange policies.
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